Graphic Design Hong Kong
The creation of any content is a reflection on your brand. By learning more about your customers, products and services, we can deliver structured, tailored content that reflects your brand values and proposition, while still delivering the correct messages. Creating content that is succinct and targeted will help to promote your messaging faster and more effectively, encourage user engagement and make the whole process more enjoyable. We also make sure when we create your website content SEO best practices are always observed. Writing targeted, valuable copy is the professional, structured, ordered way to present your name to the world.
Your brand is you. It’s your organisation, your service or product; branding is how your clients and prospects instantly view and connect with you. Essentially, it defines everything you are and stand for. Your logo is usually one of the first things a consumer recognises from your brand. It’s your key identifier. But what’s the role of the logo? It should evoke a memory of your brand as a whole and for that to happen it needs to be at its very core: simple, versatile, timeless and memorable. We can help you tick these boxes and create you a logo that will give your brand a look and feel to rival the competition. But of course branding isn’t just about the logo. Brand in a visual sense reaches much further. Visual brand can include: font, colour, icons, photography, key design elements. It can be stationery and signage. It’s any sort of communication you have with your customer. The key to every brand’s success is consistency, that’s why we always encourage a set of brand guidelines to be developed. Whether it’s a simple set of core rules, or an in-depth guide from logo placement, colour palette, tone of voice and language through to customer service and the way your staff communicate with your customers.
The way a business looks and sounds is tied up in their brand identity. But sometimes it just needs a little untangling… We help companies develop a brand identity that is a coherent articulation of their unique brand values, personality traits and aspirations. This enables them to create a clearly definable position that connects with their customers, helping them grow their businesses. We follow a simple yet effective process that begins with the confirmation of a company’s core values and the laying of a solid brand foundation. We then develop a suite of versatile visual and verbal brand identities, which we can roll out across all brand communications. Whether its a new identity or the refreshing of an existing one that’s required, we have the experience and expertise to help a company develop a strong brand identity that in turn strengthens their business.
Your potential customers get email marketing by the bucket load. Only campaigns which intrigue, inspire and motivate stand a chance of success. We specialise in creating emails which stand out, no matter how competitive your sector. We blend design, wording and technical wizardry to ensure your delivery and conversion rates are as high as they can be.
Some may say print is dead, we think it’s very much alive! You can’t beat the feel of a textured stock, or the smell of a newly printed brochure. There’s definitely still a place for print in the overall marketing mix. Whatever you’re looking for we can help with the design and placement of print to give you the very best end product. With most of our team starting out their careers in the print and graphic design business, we all have a strong passion for print and its benefits as part of a wider strategy. Perhaps our print runs have been reduced over the years and instant advertising is more suited to the digital world, but a strong printed material can also help to convey your message, sell your products or services and drive traffic to your other channels. We believe there’s something quite special and effective in print: a brochure, catalogue, annual review or coffee top publication constantly being around to be viewed, or flicked through. People will never get tired of a book being a book, something that’s tangible and tactile in their hands. Combining great photography, infographics, clean layout and print finishing will ensure print can be at the forefront of your brand or campaign, or simply used as a subtle tool to get your message across to your intended audience.